Domain provides Market Virtualization products - a new way for businesses to quickly visualize how markets will react to disruptive product and service offers - dramatically simplifying planning and rapid, accurate decision-making.

With Domain's Predictive Scorecard™ you can interactively simulate thousands of competing real-world offers in Telecom, Financial Services, Energy and Retail - features, prices, promotions and more. It provides unparalleled accuracy in optimizing business results, like market share, revenue, and profitability.

Co-founder of the Multi-service Business Gateway Alliance

We provide industry-specific White Papers showing how service providers and their suppliers are using Domain Innovations in Telecom, Financial Services, Power and other industries.

A Predictive Scorecard™ is an operational virtual market that is used before and after launch. More than a tool, it gives customers and prospects a way to actively participate in product decisions with maximum privacy - giving you the best insights to grow your market and avoid wrong turns. Since end-user experience is critical in today's highly competitive markets, the behavioral power of the Predictive Scorecard™ is key to accurately deciding the best new products, features and pricing to offer.

Domain's Predictive Scorecard™ and professional services set the standards for market virtualization - accelerated, accurate decision-making for disruptive innovations. Unlike CRM tools that analyze historical data for new opportunities, Domain's behavioral virtualization is forward-looking. It enables highly accurate "what-if" scenario-planning and valid business cases on-demand for products that don't exist yet. This lets your teams focus on what they do best - making decisions that achieve desired business outcomes.

A Predictive Scorecard™ is the next step after industry research - it provides continuous understanding that lets you create the best offers for rapidly changing marketplace. It provides 7x24 answers to questions like "what will happen to take-rate if I offer a specific feature set and how will market competitors react?"

Domain's behavior-based predictive technology uses scientifically-designed market inputs, so it is ideally suited to disruptive innovations, where historical data and patterns may not be best predictors of how markets will behave. Domain's products augment traditional tools like focus groups, data mining and pilot programs.

Although those approaches can help you target which overall market opportunities to go after, Domain's products show you how to continuously succeed in your markets - by applying the right choices and sequencing for features, bundle offers and pricing moves. 

The results: significantly increased velocity and accuracy in achieving business objectives, ranging from market share capture and effective channel development to revenue generation, capital efficiency and profitability.

Domain's Web-based Predictive Scorecards can be run directly from decision-makers' desktops and applied across entire industry ecosystems. Here are a few areas where they have already delivered significant results:

• Home networking and consumer electronics: delivering the most desired user experiences
• Small-medium business: harnessing enterprise-class tools and services as engines of growth
• Computer and network processors: capable of creating of high-impact broadband services
• Multi-play consumer services and enablers: security, storage, monitoring, video conferencing
• Financial services: mobile payments, premium advisory services, under-served markets

With Domain, you spend less time debating assumptions and opinions on future market performance of innovative ideas, and more time implementing your chosen strategy with confidence.  Our predictive products and professional services provide you with the tools you need to quantify the economic value of your disruptive innovations. 

Contact us for more information or to obtain free White Papers on how Domain's professional services and behavioral market simulation products can help you achieve your desired business outcomes - whether you are a provider of services, solutions or enablers in Telecom, Financial Services or Power industries. Top>>